JUST IN: Malaysian Association of Tour & Travel Agents holds fair, targets RM500 million ($106.6. US dollars)

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The 2023 Matta Fair which will be held at the Malaysia International Trade and Exhibition Centre is expected to attract more than 250,000 visitors


The 2023 edition of the Matta Fair is set to be the largest consumer travel fair, not only in Malaysia but also in the region.


The three-day fair will take place from March 17 to 19, 2023, at the Malaysia International Trade and Exhibition Centre and is expected to attract more than 250,000 visitors.


The industry is looking to rebound as borders worldwide open again after two years of travel restrictions due to the Covid 19 pandemic.


According to the Malaysian Association of Tour & Travel Agents (Matta), the 2023 Matta Fair is expected to bring in a total of RM 500 million in sales

“This latest edition of the MATTA Fair will not only be bigger, but it will also be more exciting for travel enthusiasts and bargain hunters alike. It’s a brand-new concept; new exciting products and destinations, lots of cultural content, and a celebration of festivals from all over the world”, said Rocky Kho, Organizing Chairman of the MATTA Fair in March 2023.


The 2023 edition will cover the entire travel spectrum, including umrah, the #hajj and other domestic and international destinations.

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Along with travel agencies, different national tourist organisations, state tourism organisations, and airlines are invited to participate in the expo.


“We have received a lot of positive feedback from tourism stakeholders indicating that the fair will feature great travel deals like never seen before,” added Kho.


There will be plenty of parking available at the venue and in the surrounding areas. Exhibitors and visitors will be provided with frequent free shuttle transfers from nearby parking lots and numerous other pick-up points throughout the day.


“The fair will also host various food options, not only from different parts of Malaysia but also from many different parts of the world, with many national tourism organisations (NTOs) indicating their excitement to showcase their local cuisine and make MATTA Fair a great place for families,” added Kho.


Citizen Journal

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